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		Executive Business Plan	Premier Business Plan
		$499	$999
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SBA Guideline
Toll Free Support
Full Color Charting
Word & PDF Formats
Online Access to Plans
Lifetime Online Plan Storage
Custom Written		6-8 Hours	12-16 Hours
Custom Graphics from Client		Limited	Extensive
Custom Formatting		N/A	Available
Questionnaire		Client	Client and Plan Writer
Live Phone Consultations		1 hour	3 hours
After Hours Phone Dictation and Transcription Service		30 minutes	1 hour
Market Research		Some Included	In-Depth
Financial Analysis		Some Included	In-Depth
Interview with Customer		Extended	In-Depth
Turnaround time after completion of questionnaire		15-20 days	15-20 days
FREE Plan Revisions		30 days	45 days
Expedite Services		Available	Available
Approximate Number of Pages		25-35	30-40
Bank & Investor Ready
Grant Ready
Satisfaction Guarantee*		Limited	Extended
Investor Search Service
Bound Copy of Plans		Option ($20)	Included
CD Copy		Option ($15)	Included
Proposal Letter			Included
PowerPoint Format			Included
Optional Investor Search		1 Month Free	2 Months Free
		$499	$999
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	Plan Sections
		Executive Business Plan	Premier Business Plan
Executive Summary
Objectives
Mission Statement
Keys to Success
Company Summary
Start-Up Table
Product/Service Summary
Competition Analysis		Included	In-Depth
Buying Patterns
Sales Forecast
Competitive Edge
Milestones
Management Team
Personnel Table
Profit and Loss
Break-Even Analysis
Cash Flow
Balance Sheet
Ratio Table
Market Analysis		Included	In-Depth
Market Segmentation
Marketing Strategy		Included	In-Depth
Target Market Strategy		Included	In-Depth
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Market Needs
Market Trends
Market Growth
Market Analysis
Service Offering
SWOT Analysis
Critical Issues
Value Proposition
Market Positioning
Target Market Messaging
Branding
Product Marketing
Promotion Analysis
Public Relations
Implementation
Contingency Planning
Situation Analysis
Company Analysis

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Communications Analysis
Opportunity Analysis
Target Market Analysis
Customer Analysis
Corporate Strategies
Image Strategy
Brand Development
Brand Positioning
Distribution Strategy
Evaluation
IMC Management
IMC Objectives
IMC Budget
IMC Methodologies
Agency Selection
Website Strategy
Consumer Promotions
Sponsorship Programs
Media Plan
Advertising Goals